Special delivery! 🍕

Good morning! Here’s a marketing campaign we can get behind. Domino’s announced a new campaign where you can get pizzas delivered, without putting in an address…

You just drop a pin wherever you are and they’ll bring them to you. Just in time for beach season!

The campaign is designed to spur more app downloads, and of course, keep the Domino’s brand top-of-mind.

Now, here’s your full rundown this Thursday morning…

• AI-mazon - Amazon Tests AI Generated Review Summaries

• Wasted Money - 15% of All Paid Media Spend Is Wasted

• Come Again? - Meta Nixes AI That Mimics Any Voice

• Predictable - 3 Ways to Predictable Grow Back End Sales

• Daily Hack - How to Generate More Positive Reviews

Lurn Bytes: Your Daily News Download

Amazon Tests New AI Summaries of Reviews - Here’s a tool we’re REALLY interested in. How much time have you spent scrolling reviews before buying a product on Amazon? The company is testing a new AI feature that will summarize all reviews for you. That should make purchasing even more frictionless…  

15% Of All Paid Ad Spend Is Wasted on Clickbait - Oof. A new report shows that a whopping 15% of ad spend last year was wasted on sites that are nothing more than clickbait. Most of that waste comes from “programmatic media buying,” which doesn’t allow for a very targeted approach. Here’s how to tell if your money is being wasted…

Meta Nixes AI That Can Mimic Voices - Meta had been planning to release a new AI that could mimic the voice of anyone, but has decided to end the project for now. Countless concerns were raised about the tool being used for misinformation. Here’s what it’s releasing instead…

3 Ways to Predictably Boost Revenue?

There’s no worse feeling than constantly shuffling through new offers and funnels to try and boost revenue.

Maybe you’re missing your monthly or yearly numbers, or maybe unforeseen expenses have you clawing for extra revenue.

TLDR - 3 Expert Strategies For Predictably Boosting Revenue

Without being able to PREDICTABLY grow and scale your revenue, you just end up facing the same problems every single month.

And you end up feeling like a hamster on a wheel.

That’s why finding predictable revenue in your business is one of the best things you can do. And not just for your bottom line, but your mental health as well.

This handy guide has 3 strategies you can immediately use to boost the back-end revenue on your offers or funnels. We’re talking about quickly boosting the average cart value of your customers and even the lifetime value of your audience.

If you’re looking to scale - this guide is for you.

3 Ways To Boost Revenue Quickly! 

Daily Hack - 3 Ways To Get More Reviews

Whether you sell a physical product, an education course, a mentoring/coaching program, or literally anything else online, customer reviews are CRITICAL.

Of course, getting those reviews (the right way) is easier said than done.

So today’s daily hack is all about getting more reviews for your business, offer, or product…

#1: Use Email Follow-Ups - Email follow-ups are one of the best ways to get reviews. Plus, this is a good way to check in on customers to see if they’re enjoying the product.

We prefer to make these check-ins part of an automated sequence. Once your customer has purchased, you can check in with them, ask for reviews, give them tips on how to use the product they purchased, and encourage them to purchase additional products.

#2: Respond to Reviews - Sometimes reviewers just want to be heard. Let customers know you’ve heard their feedback. If there’s an issue, let them know you’re ready to fix it.

Customers are then more likely to change their review from a negative review to a positive one.

Just keep in mind when responding that being negative and rude won’t get you anywhere. In fact, it'll just make you look worse to potential customers…

#3: Use Product Inserts - Traditionally, you’ll see this when physical products are delivered. You’ll see an insert or two in the box that may have coupons, ads, or review requests.

If you’re selling an online product like a course, you can create a “virtual” insert through an email or some text on the product page.

What do you think of this daily hack? Well, this is just the start of what we have for you…

In the Digital Marketing Alliance we’re going DEEP on all of the EXACT marketing tactics we use every day. With over 50 comprehensive video lessons, we offer a step-by-step guide to all our daily marketing operations..

And that’s just a piece of what you get. Go Here & See Everything Our VIPs Get!

ICYMI - The Biggest Stories You May Have Missed

Case Study: How She Made Nearly $400k on YouTube - All in just one year. Okay, do we have your attention now? YouTube has been expanding its monetization features regularly, and some creators are cashing in. Here’s the exact strategy one woman has used to change her life…

Important Google Merchant Center Updates - This week, Google announced some big updates to its Merchant Center, including an expanded list of countries where shipping costs are required. There are also some big updates on how to price your products on Google…

Did You Buy Your Domain From Google? Read This - Google is getting out of the Domain business, selling off that arm of its business for $180 million to Squarespace. So what does that mean for you? If you bought your domain from Google, you’re going to see some changes from your hosting service…

Let Us Know What You Think!

Did you like today's issue? We'd love to hear from you! Let us know what you think about Lurn Daily...

For any other questions, please reach us at [email protected]