Rev Share šŸ¤

Major SEO updates + YouTube boosts engagementā€¦

Good Morning! We just got a HUGE update from TikTok. Apparently their new ā€œPulse Premierā€ campaign is going to share a whopping 50% of ad revenue with creators.

TikTok has been coming up with plenty of new ways to monetize the app - and this is just the latest. Check it out hereā€¦

Weā€™ve said it before and weā€™ll say it again - TikTok should not be ignored. It doesnā€™t matter who your target audience is, theyā€™re using TikTok.

Now, hereā€™s your full rundown this Tuesday morningā€¦

  • SEO - Semrushā€™s State of Search Report Drops

  • Hit Subscribe - Better Engagement Coming to YouTube

  • Networking - 10 Tips For Introverts

  • Reviews Are In - How to Leverage Reviews In Your Marketing

  • Attention! - 5 Tips For Writing Better Headlines ASAP

Lurn Bytes: Your Daily News Download

Semrushā€™s State of Search Report For 2023 - This is one we always look forward to. As one of the preeminent SEO companies in the world, Semrush knows free traffic better than anyone. This new report has up-to-the-minute updates on exactly whatā€™s working and what isnā€™t for search trafficā€¦

New Page Options On YouTube To Boost Engagement - YouTube just made some major changes to its channel display options. Why? They say theyā€™ve streamlined everything to help boost your engagement. You need to check this outā€¦

Networking for Introverts: 10 Tips - Letā€™s face it, for many of us, networking does not come easily. In fact, it can feel like a downright chore (or worse). Still, networking is one of the best ways to grow a business. If that sounds like you, here are 10 tips on networking for introvertsā€¦

šŸ‘€ Revealed: How We Got 38 Million+ FREE Views in 1 Month

Every marketer needs ONE thing: traffic. When you join the Digital Marketing Alliance you get the EXACT strategies we used to get 38 million+ FREE views in just 1 month. Our top secrets, tips, and strategies for Facebook, YouTube, and TikTok. Weā€™re opening it up for just $7/month. Don't let this incredible opportunity slip awayā€¦

Start Leveraging Your Positive Reviews

Having good reviews is one thing.

Leveraging them in your marketing is a total game-changer!

Everyone knows the power of good reviews for an online business or brand. People donā€™t buy things online unless they see good reviews and other forms of social proof.

But the power of positive reviews can go MUCH deeper than that.

You see, different age groups use reviews much differently from one another. And if youā€™re not using your reviews correctly for your target audience, you could be missing out on a TON of conversions.

For instance, the way Gen Z uses reviews is much different than Boomers. But if your target audience is Gen Z and you have your reviews optimized based on Boomersā€™ preferences, you could be missing out!

Fortunately, this handy guide from the team over at Red Website Design sheds a ton of light on exactly how to best use reviews for your target audience.

If you use reviews at all (or think you should start)...

Marketing Stat Of The Day

17%

Only 17% of marketers use A/B tests to improve their conversion rates, according to HubSpot.

Today In History

On May 9, 1914, Woodrow Wilson proclaimed the first ever Motherā€™s Day. (Psssst. Donā€™t forget. Motherā€™s Day is this Sunday, May 14thā€¦)

Revealed: Get Your First 1,000 Person Audience

Struggling to grow your audience and get more eyeballs on your content? In the Digital Marketing Alliance, we reveal the exact strategies need to build your first 1,000-person audience and start generating organic traffic. All for just $7/month. If you want to discover cutting-edge strategies to generate organic leadsā€¦

5 Tips - Write Better Headlines ASAP

There is NOTHING more important for grabbing your audienceā€™s attention than a strong HEADLINE.

Whether itā€™s for yourā€¦

  • Landing pageā€¦

  • Opt-in pageā€¦

  • Emailsā€¦

  • Blog postsā€¦

  • Adsā€¦

  • Websiteā€¦

  • You name it!

Without a strong headline, youā€™re missing out on a huge percentage of your audience that will just keep scrolling.

Today, weā€™re sharing a few quick strategies you can implement into your headline writing IMMEDIATELY. 

#1 - Use Power Words

Power words are words that trigger an emotional response in the reader. Words like "free," "limited time," or "new."

These words can help to grab the attention of your audience and encourage them to take action.

#2 - Include Numbers When Possible

Headlines that include numbers tend to perform well, as they give the reader a specific and concrete idea of what to expect.

For example, "5 Simple Steps to Achieve Your Goals" is more likely to get clicks than "How to Achieve Your Goals."

See how much more specific that headline is? It also gives the reader a much more clear idea of what theyā€™ll get from you.

#3 - Deploy Action Verbs

Action verbs like "discover," "learn," or "unlock" can help to convey a sense of movement and encourage the reader to take action.

Notice how we just told you to ā€œdeployā€ action verbs and not simply ā€œuseā€ them? Itā€™s a much more powerful way of talking.

#4 - Test, Test, and Test Again

One of the best ways to find the right headline for your landing page is to test different versions and see which one performs the best.

You can use tools like Google Analytics or Crazy Egg to track clicks and conversions on your landing page, and use that data to determine which headline is the most effective.

ALWAYS test variations of headlines. You never know what will end up performing best!

#5 - Headline + Value Proposition

The headline of your landing page should clearly communicate the main benefit or value proposition of your product or service. This will help to attract the right audience and encourage them to take action.

Not only will you weed out people who arenā€™t quality leads, youā€™ll also give people a much more specific idea of what theyā€™ll get from you.

ICYMI - The Biggest Stories You May Have Missed

Freelancers: 9 Tips For Building a Client Base - One of the toughest parts of freelancing is growing your initial client list. Itā€™s something we all go through when starting out. If you need help, here are 9 tips to use ASAP for building a client list from scratchā€¦

Twitter Competitor BlueSky Takes Off - Jack Dorsey, the founder of Twitter, is back with a new social platform called BlueSky. Whatā€™s it like? Twitter, basically. And even though itā€™s just like his first platform, itā€™s seeing insane user-base growth right nowā€¦

Legislation Could Ban Under 13s From Social - About the only things that get bipartisan support these days are limitations on social media. This time itā€™s legislation preventing those under 13 from joining various social platformsā€¦

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