- Lurn Daily
- Posts
- Lead Quality 💎
Happy Friday! We hope yours is off to a better start than this group of students at Texas A&M.
A number of seniors who had already graduated were denied their diplomas after ChatGPT falsely claimed they had used the AI to write their final papers. We’ve said it before and we’ll say it again, AIs like ChatGPT are far from perfect.
This professor is learning that lesson the hard way this week…
Data, Data, Data - Meta Gives You A LOT More
Gif Time - Instagram Adds Gifs to Comments
AI Autopilot - Building a YT Channel Entirely with AI
Free Traffic - 12 Tips For Getting More YouTube Traffic
High Quality - Start Getting Better Leads From FB
Lurn Bytes: Your Daily News Download
Meta Drops New Tools To Boost Engagement - This week, Meta announced some new tools to its Professional Dashboard. What caught our eye are the improved analytics. But there’s also a suite of education modules for creators. If you want to boost engagement on FB, check this out…
Instagram Now Allows GIFs in Comments - The comments on your Instagram posts just got a lot more colorful. Starting soon, you can now comment with GIFs on posts and in streams. But that’s not the only update from Meta, they’re also making collaborating with creators easier…
Build An Entire YouTube Channel With AI - Creating a YouTube channel and getting traffic is time consuming. Well, it used to be. Here’s a brand-new guid that will walk you through exactly how to get a new channel up and running, while letting AI do all the work…
12 Tips For Growing A YouTube Channel
Whether you’re marketing your own brand, yourself, or a client, YouTube is one of the best platforms for getting FREE traffic and leads.
When you create content for YouTube, people actively seek out the information you’re posting.
Best of all, you DO NOT need a large audience to make revenue through YouTube. The biggest misconception we see all the time is that you need millions of views and subscribers for YouTube to be impactful for your business. That’s just dead wrong.
Even with a small, but specific, following YouTube can be an amazing asset.
So how do you start getting those followers? We’ve found the perfect guide from HubSpot for you today. It gives you a step-by-step framework to follow for either…
Building a channel from scratch…
Or optimizing a channel you’re already posting on…
Like we said, there are 12 in-depth strategies and tactics you can start implementing ASAP, no matter where you are with your YouTube Channel.
Some of the tips that stuck out most to us included…
The value of creating playlists with your content.
How to create better thumbnails.
How to end your videos.
The exact analytics to track (and ignore).
And using chapters the right way.
Marketing Stat Of The Day
63.7%
That’s the percentage of Americans over the age of 13 who are exposed to Facebook ads, according to SocialPilot.
🙋🏻♂️Want To Get Tomorrow’s VIP Newsletter?
In our Saturday VIP Newsletter, we’re going deep on the EXACT strategies we used to boost the conversion rate on a webinar from 8% to over 20%. Want to see how we did it? Digital Marketing Alliance members will get the issue tomorrow morning at 11am! But you have to join DMA today!
Get Better Leads From Facebook!
Everyone knows Facebook can be one of your best resources as a digital marketer.
But one thing we hear frequently from marketers is that the quality of the leads they’ve gotten from Facebook has gone down.
After all the privacy concerns, it’s harder to target your specific audience on FB. It’s a challenge we’re all facing.
Fortunately, there is a simple solution to getting better leads on FB that a ton of marketers are overlooking. And making one small shift can have a massive impact on conversion rates and sales.
We hear from a lot of marketers who are still getting their leads to opt-in, but those leads never end up buying. When we drill down to find out why, it turns out a ton of people are still…
Relying on Facebook lead forms.
We get it, these lead forms are SUPER easy to set up and you can start bringing in leads quickly. Plus, it makes it super easy for users to convert.
But remember, when it comes to lead generation the name of the game is QUALITY not QUANTITY.
Instead, consider using lead forms on your own site or simple opt-in page.
By sending your potential customers to a landing page, only those who are really interested will opt in. There’s one extra step added to the process and that will eliminate people who aren’t that interested.
Remember, you don’t want to make it difficult to opt-in. But it shouldn’t be so effortless that people who aren’t even interested will opt in.
While you may need to pay a higher cost for each lead, you're more likely to get business out of them by simply sending them to a landing page.
By following this simple strategy, you'll attract the right customers and boost your business revenue in no time.
Don’t forget, we’re going IN-DEPTH on all of the EXACT marketing tactics we use every day inside The Digital Marketing Alliance.
With over 50 comprehensive video lessons, we offer a step-by-step guide to all our daily marketing operations..
And that’s just a piece of what you get. Go Here & See Everything Our VIPs Get!
ICYMI - The Biggest Stories You May Have Missed
Amazon Touts “Once-in-a-Generation Transformation For Search - Everyone is putting AI into their search functions now, but not everyone is as bullish as Amazon. They made quite a declaration this week about the capabilities of its AI on search functionality. You have to see this, especially if you sell anyone on Amazon…
New Accessibility Features Released By Apple - Earlier this week, the tech company revealed a slew of new features for its most popular devices, including an automated voice that sounds like the user (instead of Siri). There are also updates that streamline the interfaces on iPhone and iPad. Check them out…
8 Google Ad Extensions That Boost Engagement - Looking to boost your click thru rate and conversion rates? Well, who isn’t? In this guide, you’ll find 8 popular Google extensions that can help boost all your metrics on Google Ads. Which will work best for you?
Let Us Know What You Think!
Did you like today's issue? We'd love to hear from you! Let us know what you think about Lurn Daily...
For any other questions, please reach us at [email protected]