ChatGPT Updates Are Here 🦾

Welcome back! Late last week, OpenAI announced some big updates to ChatGPT’s functionality. The biggest is the ability to turn off “chat history” allowing you to fine-tune how you train the AI.

We played around with it over the weekend, and it makes a BIG difference. You can see all their updates right here…

Here’s your full rundown this Monday morning…

• More AI - Meta Hits the Gas on AI Reccs

• Tequila! - Don Julio’s Genius “Cinco” Campaign

• YouTube - 12 Tips For A Successful Channel 

• ICYMI - He “Accidentally” Got 2.5 Million Subscribers

• Bonuses - Create Ones Your Audience Actually Wants

Lurn Bytes: Your Daily News Download

Meta’s About to Double AI Content In Feeds - Buckle up, cause more AI content is coming your way. Meta just announced that it’s on track to DOUBLE the amount of AI recommendations in the average user feed. Here’s exactly what Zuck had to say…

Don Julio Gives Away $500K in Vouchers - Marketing around holidays is ALWAYS a good idea, both for big brands and the little guys. Take a lesson from Don Julio. They’re giving away $500k in $5 vouchers ahead of this week’s Cinco de Mayo holiday. It’s a genius campaign…

12 Tips For Successful YouTube Channels - You know by now that YouTube is the world’s second-largest search engine. No matter what business you’re in, your audience is there. So what separates the successful channels from the duds? These 12 tips play a big part…

Go Here To Watch This Video!

ICYMI - Getting 2.5 Million Followers “By Accident”

Anyone who’s tried to build an organic audience will tell you the same thing: it’s HARD.

It takes dedication, motivation, above all else, consistency. Anik’s most recent guest on the pod knows that better than anyone.

Jaspreet Singh started his own YouTube channel for fun, and eventually built it into a subscriber list of over 2.5 MILLION people. And along the way, something even more valuable happened. He built an extremely strong personal BRAND.

Now, he’s used that personal brand to build an entire media business and take his career to a whole new level.

During their convo, Jaspreet also explained…

• How he “accidentally” started building an organic following without even trying to…

• The story of how he created his first “viral video” and what it took to finally go viral…

• The insane VALUE of creating a personal brand…

• Inside the interviews he’s done for his brand that have had the biggest impact on his life…

• And how he’s dealt with racism in his life and turned those experiences into extra motivation…

Watch this inspiring convo on YouTube now!

93%

That’s the percentage of online shoppers who reported using a discount or coupon code during the last year, according to Convince&Convert.

How To Overcome Customer Objections…

It doesn’t matter what niche you’re in, what business you have, or how PERFECT an offer is - you will face objections from some people in your audience.

That’s just how it goes.

So what’s the #1 way to overcome those objections?

We love creating bonuses that directly address them!

Bonuses play a MASSIVE role in making your offers irresistible. A lot of marketers treat bonuses like an afterthought, but that’s a mistake. In our opinion, they should be just as valuable as your core offer.

So how do you create a killer bonus stack?

First, get to the root of the objections holding people back from buying.

Is it a lack of time, money, or resources? Maybe they're worried about the workload or the risk. Or maybe they just don’t believe the product will work for them. Craft bonuses that tackle those objections head-on.

Second, pinpoint where customers usually hit roadblocks.

Create bonuses to help them break through these failure points. This won’t just enhance your offer, it’ll also help your customers achieve their desired outcome.

Pro tip: the best bonuses aren't just more information or training. Think

• Checklists

• Cheat sheets

• Templates

• Swipes

• Shopping lists

• Q&A calls

• Support Hotline

• Other done-for-you resources

• Discounts on future purchases

These will help make your offer so good that your prospects will feel dumb saying no!

ICYMI - The Biggest Stories You May Have Missed

6 Common Ways Small Businesses Use ChatGPT - Small businesses are using ChatGPT more and more every month as they find ways to save time and money with the new AI. Here are the 6 most common ways small businesses and freelancers are using the revolutionary tech…

Your Official Off-Page SEO Checklist - So all your content is optimized for SEO, but what about everything on the technical side? We call this “off-page SEO” and it’s just as critical to your success as your content. Double check this complete checklist to make sure you’re up-to-date…

Google Shares Post Cookie Tracking Data - Google has been slowly sunsetting tracking cookies, while still providing advertisers with the data they need to use their ad-spend wisely. Well, their first round of testing is done and the results are rather promising…

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